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Understanding the Customer Journey – WEBINAR

July 16, 2026 @ 4:30 pm - 6:30 pm

Understanding the Customer Journey – WEBINAR

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Date:

July 16, 2026

Time:

4:30 pm - 6:30 pm AEST

Join CEMOH trainers Doug Bergez and Simon Dell for a live online webinar that explores turning prospects into customers.

By the end of this session, you’ll know how to:

  • Map your customer’s actual buying journey from the moment they first hear about your nursery or business to the moment they hand over payment
  • Identify the exact point where you’re losing prospects (and the simple fixes that stop the leak)
  • Turn casual enquiries, walk-ins, and trade leads into committed, paying customers
  • Use follow-ups that don’t feel pushy: the right message, at the right time, to the right prospect
  • Build trust faster with landscapers, retailers, and wholesale buyers so they choose you over a competitor
  • Set up a simple, repeatable sales process your whole team can follow
  • Spot the “low-hanging fruit” prospects already sitting in your enquiries, quotes, or email list who just need one more nudge to buy
  • Walk away with a practical action plan you can apply in your business the same week

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